Faced with the development of new communication tools, it is necessary to pay particular attention to the protection of privacy. This is why Groupe Saad and Via Capitale (“we”) are committed to respecting the confidentiality of the personal information we collect.

1) Application of this policy

We reserve the right to modify our policy at any time and without notice. You can consult the applicable policy at any time on our Websites.

The date of the last update of this privacy policy is listed at the bottom of this page.

2) Collection of personal information

We collect the following personal information (“Personal Information”):

  • Name
  • First name
  • Email address
  • Gender/Sex

Your Personal Information is collected through forms, namely:

  • Registration form for a My Account profile on either of the Websites
  • Subscription form for the Groupe Saad and Via Capitale newsletter
  • Competition entry forms

We use the Personal Information thus collected for the following purposes:

  • Information / Personalized offers on our Websites to users with a My Account profile, namely:
    • saving of real estate searches including specific criteria
    • adding properties to favorites
    • monitoring statistics on properties listed for sale on the Websites
  • Contact with users with a My Account profile to:
    • real estate alerts
    • periodic notifications on mortgage repossessions, open houses and price changes
  • Contact with subscribers to the Groupe Saad and Via Capitale newsletter
  • Contact with competition participants or winners

The Personal Information we collect is used exclusively for the purposes for which it was collected and we will retain it for as long as necessary for the purposes for which it was collected.

The Personal Information that we collect is collected through forms and through the interactivity established between you and our Websites. Indeed, we also use, as indicated in the following section, cookies and/or log files to gather information about you.

3) Log files and cookies

We also collect certain information through log files and cookies. This mainly concerns the following information (the “Information”):

  • IP Address
  • Operating system
  • Pages visited and queries
  • Login time and day

The use of such files allows us:

  • Improvement of the service by analyzing the performance of our Websites in order to make necessary corrections, if necessary;
  • Personalized welcome and geolocation in order to present relevant properties to Internet users via the search engines of our Websites;
  • Advertising targeting on our Websites and advertising retargeting on our partners’ sites and on social networks;
  • Statistics to produce reports on traffic to our Websites.

The use of such files does not allow us to collect the Personal Information mentioned in the previous section. However, the Information we collect may be associated with your My Account profile. When the Information is associated with your My Account profile, the Information in question will be treated as Personal Information.

4) Sharing of Personal Information and Information

We undertake not to commercialize the Personal Information and Information collected.

5) Right of opposition and withdrawal

We are committed to offering you a right of opposition and withdrawal regarding your Personal Information.

The right to object is understood as the possibility offered to Internet users to refuse that their Personal Information be used for certain purposes mentioned during collection.

The right of withdrawal is understood as the possibility offered to Internet users to request that their Personal Information no longer appear, for example, in a mailing list.

Any opposition and withdrawal request will be processed within 30 days following the date of receipt.

To exercise these rights, you can contact:

Groupe Saad and Via Capitale – to the attention of the person responsible for personal information

Address: 2550, boul. Daniel-Johnson, bur. 500 Laval (Quebec) H7T 2L1

Email: webmaster